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2nd Annual Road Market Begins July 24


Local Residents and Businesses Encouraged to Participate in the Second Annual
Road Market Event July 24th Weekend

Local residents are asked to be getting ready for the second annual U.S. 21 Road Market Sale, which will be held July 24, 25 and 26.
This is an opportunity for local residents to set up tables of yard sale items and for merchants and business owners to benefit from the additional traffic,as the event will take place in Alleghany County and in numerous other counties, towns and communities along the historic U.S. 21 corridor. It will feature hundreds of yard sales, road markets and community festivals over the course of three days—Friday through Sunday.
In Alleghany County, other simultaneous events include the annual quilt show and the Blue Ridge Mountain Fair July 24 and 25 (the quilt show at the Alleghany Fairgrounds and the fair in Crouse Park in
Sparta) and a mud sling at the Alleghany Fairgrounds July 25.

The Road Market Sale is an outreach of the Take a Break from The Interstate campaign, a non-profit cooperative initiative whose aim is to spur economic development and tourism along U.S. Route 21.
Organizer D.W. Miles said a number of local spaces will be accessible for those who do not live along U.S. 21. Spaces will be offered, first-come, first-served, at the County Administration Building parking area or by contacting local business owners for space available.
“There will be plenty of places for people to set up around town,”  said Miles, pointing out that people will be setting up all along the route, which spans more than 100 miles of Historic U.S. Highway 21 from Wytheville, Va. south to Harmony, N.C.

Miles said tourism leaders from both states have joined forces in promoting the second annual Road Market and he hopes this one will surpass the success seen last year.

DOT officials have agreed to set up signs to warn drivers about increased traffic and more vehicles stopping along roadsides. “Safety is one of our top priorities,” Miles said. “We encourage everyone to be watching out for vehicles and pedestrians during this event.”

The inaugural road market event, with 70 miles of street side sales, is credited for bringing thousands of motorists into the region. At the request of Yadkin County and Harmony, organizers extended the route an additional 30 miles southward.

Miles said the annual event has a two-fold effect upon the towns situated along U.S. Route 21, “Not only is the Road Market directly responsible for thousands of monetary transactions, but it also gives the towns and residents along the route a sense of community and create traffic on the historical and scenic route for all seasons.”

In total, the multi-state road market passes through seven counties, and nearly a dozen local jurisdictions.
Many localities, including the Town of Sparta, have elected to waive certain ordinances pertaining to yard sales and other street side transactions for the duration of the three-day event.

For more info, visit or call Miles at (336) 372-5646.


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